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#tech pr
What does ‘Innovation’ mean to you?
15.10.2021

We turned the camera on our team to find out what they’re most excited about when it comes to technology and innovation. This is clearly a passion point for us. We love to tell stories about innovation but also look for ways to innovate from within. Look out for more from us on this subject….

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Crisis comms – Juicero
01.06.2017

01.06.17, by Sohaib Ahmed It’s been a rough few weeks for Juicero. Depending on who you speak to, Juicero is either a darling of Silicon Valley or a cliché of everything wrong with tech. The internet-connected juicing machine company raised nearly $120 million in funding last year. This down to its creation of a $400…

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Canon does grime – a look at our Wider Image campaign
06.07.2017

This week we unveiled Canon’s exciting new urban art exhibition at London’s Pop Brixton. This was part of a Europe-wide initiative that highlights the importance of photojournalism in storytelling. The exhibition, part of our Wider Image campaign, champions photojournalists who play a vital role in our society. Subsequently, it featured images from award-winning photojournalist Paul…

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Do it because it matters…
20.07.2017

By Tim Lines How can you understand and connect to an increasingly diverse nation if you are not diverse yourself? This stuck in my mind as we welcomed another bright group of students from the Taylor Bennett Foundation to NBU towers this week. The beauty of the programme is that it helps the students and…

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Voice-controlled devices dominate CES
09.01.2018

CES (The Consumer Electronics Show) is a myriad of innovation and technology. A cocktail of ambitious start-ups, huge industry players and tech enthusiasts. Connected devices dominated last year’s show. However, voice-controlled devices are this year’s major theme. Voice-controlled devices exploded into our homes in 2017. Largely thanks to advances in Natural Language Processing (NLP), which…

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Five Top Tips to get into PR
17.04.2018

By Will Hart, Deputy Managing Director, Nelson Bostock Unlimited It’s one of the great joys of working life to be able to offer candidates their first jobs in PR. To see them embrace the opportunity and ‘learn to fly’. Here at Nelson Bostock, there are three key things we look for in people (at all levels):…

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Tech trends in 2018: Looking back and looking forward
08.06.2018

As we reach the halfway point of the year, it’s time to not only reflect on some of the monumental changes we have seen in technology but also to predict what we can expect from the rest of 2018. What have been the top tech trends of the year so far? Voice Voice technology is…

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Being out at work and the importance of LGBTQ leadership
25.06.2018

I started working at Nelson Bostock in May of last year. Less than two weeks into the job I got engaged to my partner after an amazing long weekend in Copenhagen. It was the best weekend of my life. When I came back to work on Monday one of my colleagues noticed I was wearing…

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Have you ever fully ‘made it’ in tech PR?
07.03.2019

You’ve just graduated from university. After what seemed like a mountain of grad scheme applications, aptitude tests, CV submissions, and interviews, you’ve managed to land your first PR job. You start your first week in the world of work. You realise that despite everything you learnt at university, your English degree didn’t completely equip you…

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Six tips for acing B2B social media
17.07.2019

It might seem like the world and his dog has a social media presence today. It’s certainly a must for B2C companies, but does it make sense for B2B marketers? The answer is a resounding ‘yes’. Alongside increasing vital site traffic, a social media presence allows you to connect with your audience on a human…

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