SHARE NOW

The brief

Make SHARE NOW a part of the conversation around London’s changing mobility landscape

Nelson Bostock worked with SHARE NOW to identify the issues which are going to affect Londoners the most, and developed robust consumer research stories to give SHARE NOW a voice in the media on these issues. We also developed a story around how public transport strikes in December 2019 would affect over half of Londoners.

NBU delivered national media coverage with the Daily Express and key trade publications including FleetPoint, Fleet World and Automotive Management, secured media briefings with VOGUE and Forbes as well as reviews with Vanity Fair, and engaged with influencers like Gadgetsboy to raise SHARE NOW’s profile among key audience demographics.

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Taking ownership of the UK’s self-driving story

Launch the “UK Connected and Automated Roadmap to 2030” the first of its kind, to industry, academia, government, and media. To launch the ‘UK Connected and Automated Roadmap to 2030’, Nelson Bostock orchestrated an event at the Science Museum to capitalise on its exciting autonomous vehicle installation. The Minister for Business, Energy and Industrial Strategy...

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Make SHARE NOW a part of the conversation around London’s changing mobility landscape Nelson Bostock worked with SHARE NOW to identify the issues which are going to affect Londoners the most, and developed robust consumer research stories to give SHARE NOW a voice in the media on these issues. We also developed a story around...

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